Climate Change All Change
Exhibition identity for the V&A’s Museum of Childhood exhibition 'Climate Change All Change'.
We were asked by architecture and design practices David Lloyd Jones Associates and DaeWha Kang Design to create the exhibition visual identity for Climate Change All Change, which celebrates the creative partnership between a class of Year 5 children at William Tyndale Primary School and DaeWha Kang Design.
The exhibition showcases the imagination of children – displaying their stories and visions for a world in 2050 affected by climate change. The architects’ work exhibited, interprets some of the children’s most intriguing designs.
The exhibition, which is a pilot for a wider future collaborative project, was due to open in April 2020, but of course was unable to take on its intended physical form because of Covid-19. However the exhibition was reformatted for a digital environment where you can experience the space and architectural visions by means of a fly-through.
The exhibition logo and graphics took inspiration from the circular and modular elements of the exhibition design – the setting represents the Universe with planetary discs containing the content, and circular discs of sky and grass above and below, symbolising planet Earth. The modular elements in the logotype, and block aesthetic of the section titles echo the collaborative nature of the project, as well as how the exhibition would have been constructed in the physical realm.